Ideation is the process of generating, developing, and evaluating new ideas. This can be done in a variety of ways, including brainstorming, using mind maps, or employing creativity techniques. In this respect, ideation is a process of invention and discovery. The term was popularized by Alex Osborn who saw it as a part of his brainwriting technique in creativity techniques.
Ideas are everywhere and can be found in any context or situation, but most commonly they arise when looking for new solutions to problems. Novelty is the key to ideas as the human mind likes solving problems and doing things in a novel way. The more we do something, the more familiar it becomes and so we look for new ways of doing things. This is why people often re-invent the wheel because they don’t want to follow what other people have done before, or build upon what they have already done. This effect can be explained by the fact that ideas are always built on previous experiences, so if you want to come up with something really different you need to start from scratch.
Creative process and business ideas
The creative process for coming up with business ideas is similar to that of any other kind of idea. It involves generating, developing, and evaluating new ideas. In order to come up with good business ideas, you need to be familiar with the business world and the problems that businesses face. You also need to be creative and innovative in order to come up with new solutions to these problems.
Once you have come up with a few good ideas, you need to evaluate them and see which ones are most feasible and have the most potential. You also need to make sure that there is a market for your product or service and that you can generate enough revenue to make a profit. If everything checks out, then you can move on to the
Business concept stage.
What Are The Most Common Sources Of Business Ideas?
A lot of people claim that they come up with their business ideas through serendipity and by accident, but many others will tell you that they do a lot of research and planning before coming up with their ideas, and this is because it is often easier to find them when you know where to look. You obviously can’t come up with a good business idea if you don’t have any experience in the industry that you plan on entering.
However, there are many resources available to help people find new business ideas. There are countless books, blogs, websites and forums dedicated exclusively to providing information about businesses ideas. These resources list potential problems and provide solutions to these problems. The only drawback is that many of these resources cover the same or similar topics, which is why it’s best to do your research before looking for business ideas.
Some of the most popular sources of business ideas include:
1) Market Research – This means analyzing market trends and identifying opportunities. You also need to research what people are buying and how much they are spending on these products or services. It’s also helpful to talk to your friends, family members, neighbours and others about which goods or services they spend their money on so that you can gain insights into potential opportunities.
2) Competitor Analysis – It is always good practice to find out what your competitors are doing and to see how you can do it better. Sometimes, this means coming up with a new innovative product or service that will give you the edge over them.
3) Company reports – Companies spend a lot of money researching their target audience, as well as their own products and services so that they can identify opportunities for improvement.
4) Successful business people – We often take advice from experienced business people when it comes to running a successful company, so why not take the perspective of an effective entrepreneur in order to find some good ideas?
5) Searching for new business opportunities online – There are many websites out there that list job opportunities, work at home opportunities and business opportunities. If you spend some time on these websites, you will also be able to find a lot of potential business ideas.
6) Advice from the pros – There are many consultants and advisers out there that can help entrepreneurs come up with more viable business ideas. These professionals might not always have great ideas themselves, but they know how to find them.
7) Bosses and co-workers – Listening to what your boss has to say about the industry is a great way to become more familiar with the market, but you can also consult co-workers as well because they might have valuable insights that will help you come up with a better business idea.
8) Family and friends – Your family and friends can help you come up with business ideas too. The more people you speak to, the more perspectives you get which means that there is a higher chance of finding the right mix of opportunity and feasibility.
9) Conversation with potential customers – You should always do your research before launching any new product or service because it will help you avoid the failure of a potentially great opportunity. Don’t hesitate to talk to potential customers and ask for their opinions on new products and services that they would like to see in the market.
10) Forums and Q&A websites – You can find a lot of information on forums and Q&A websites because people just love to share information. You will be able to come across many different viewpoints, which means that you can use these opinions to help you figure out if there is potential for your business idea.
11) Social Media – Although not everyone follows the crowds, social media often helps people discover great ideas because it’s all about sharing information and engaging in conversations. You can follow other entrepreneurs on social media to help you come up with new ideas because their experiences are often very useful.
12) Publications – Publications are useful because not everyone has access to the same information, which means that these resources might give you a unique perspective on business opportunities. A lot of magazines and newspapers cover stories about companies that have been successful in the past, which means that you can learn from their mistakes and successes.